Cookie and privacy policy
We are very pleased that you are visiting our website, and we have great respect for your personal information. We would therefore like to inform you about how we gather and use your personal information, and we ask you to read our privacy policy so that you are familiar with our use of your personal information.
This privacy policy is provided by Realm Limited, working with Ringsted Outlet Center (the “Centre“). We are committed to protecting your privacy, and this Privacy Policy explains what information we collect about you (“personal information”) and what we use it for.
Ringsted Outlet is a company registered in Denmark with VAT number 28498756, whose registered address is Klosterparks Allé 1, 4100 Ringsted, Denmark.
Multi Realm is a company registered in England and Wales with company number 04312617, whose registered address is The Farmhouse, Farm Road Street, Somerset, BA16 0FB (“we” or “us”).
Multi Realm are a real estate asset management business, specialising in the retail and leisure property sector, and provide certain asset management related services to the Centre.
From time to time, as part of running our business, we collect and use certain personal information about guests who visit and interact with the Centre, including online and in person (we refer to such individuals as “Guests”), as well as individuals who work for businesses that work with the Centre (we refer to such individuals in this policy as “Business Contacts”). In this privacy policy, we refer to Guests and/or Business Contacts as “you”.
Under the data protection laws, we have certain legal responsibilities about how we collect, use, and share your personal information.
This policy explains our privacy practices and covers the following:
We collect and use personal information relating to the following types of individuals:
Guests – Guests may include the following individuals:
Business Contacts
In addition, we collect and use the name, job title, place of work, business email address and business mobile number about Business Contacts who work for various businesses involved with the Centre, notably: tenants who run retail units at the Centre, potential tenants, agents who provide services to the Centre, investors in the Centre and our clients who are involved with the Centre.
Please note that the collected personal information is used for specific purposes related to each category of individuals and processed in accordance with applicable data protection laws.
Guests – we use personal information collected about Guests for the following purposes:
Business Contacts – we use personal information of Business Contacts to send them e-brochures and other informative emails.
We share your personal information with the following parties:
We have data sharing agreements in place with these third-party providers, which restricts what they can do with the personal information and requires them to have in place appropriate security measures to protect your personal information, including sharing agreements with sub-data processors.
The length of time that we retain your personal information for varies, according to the type of individual whose personal information we have collected, and what this is being used for:
| Type of individual | Applicable retention period |
| Guests | For personal information used for research purposes – 2 years, which enables us to compare search results for subsequent years. |
| For running competitions and other promotions – for the period in which the competition or promotion is running, plus 3 months (unless you have opted in to receiving general marketing communications). | |
| For direct marketing purposes – we review marketing consent periodically and will seek your renewed consent every 12 months. If you do not renew your consent we will delete your personal information, on the assumption that you are no longer interested in receiving such marketing communications from us. | |
| For gift card sales – we are obliged to store personal information related to the gift card purchase for 5 years from the end of the financial year to which the information relates, cf. Section 10 of the Danish Accounting Act – hereafter the information is deleted. | |
| For CCTV – Recordings are stored and deleted in accordance with Danish legal requirements (30 days). | |
| Business Contacts | We review personal information of Business Contracts held for marketing purposes, on an annual basis. If we reasonably consider that you are no longer interested in receiving marketing emails from us, for instance, if your business has ceased to be involved with the Centre, we will delete your personal information. |
Under data protection law, when personal information is being transferred from Denmark to a country outside the European Economic Area (EEA), then we as data controller, are under an obligation to ensure that such transfer is performed in a manner which is compliant with data protection law.
We use certain marketing services providers (who are sub-contractors of our marketing services providers both website and newsletter), and they are located outside of the EEA. In such situations, we only transfer personal information to these overseas third parties where we have put in place suitable measures to protect your personal information (sub-data processor agreements).
Every use that we make of your personal information must meet a legal ground in the list set out by data protection law. The legal grounds which we rely on are as follows:
| Type of individual | Relevant use of personal information | Legal condition relied upon |
| Guests | For research purposes. | That such processing is necessary for the purposes of our legitimate interests and where such interests are not overridden by your interests, rights, or freedoms. Our specific legitimate interests for research purposes are to seek to improve the services we provide (and/or that the Centre provides) to Guests and to enhance your experience at the Centre. |
| For running competitions and other promotions. | Where you have given your consent. | |
| For direct marketing purposes. | Where you have given your consent. | |
| Details of your gender and other preferences so that our automated marketing software can send you tailored marketing communications. | Where you have given your consent. | |
| Business Contacts | For direct marketing purposes. | Our legitimate interests, where such interests are not overridden by your interests, rights, or freedoms. Our specific business interests for marketing to Business Contacts is to keep you informed about events, special offers and promotions at the Centre. |
We use a software tool which, based on a Guest’s gender and other preferences, enables us to tailor email content and other advertising content for you. In our experience men and women have different preferences when it comes to shopping and entertainment and our software tool enables us to send Guests emails and other marketing information which are suited to your gender and likely preferences. It does this by making automated decisions based on such characteristics, to determine the content of the marketing emails and communications which we send to you, for example whether you would be interested in eating at specific restaurants or shopping at a particular shop. However, we only collect and use such personal information of yours in this manner where you have given your consent to this.
If you have any questions regarding our use of your personal information, you can contact us using the contact details in section 10 below.
Under the data protection regulation, you have several special rights regarding our processing of information about you:
If you wish to exercise your rights, please contact us.
Your exercise of these rights is subject to certain conditions and exemptions, for example to safeguard the public interest in investigating crimes or protecting legal privilege. If you exercise any of these rights, we will check your entitlement and respond in most cases within a month.
If you are not satisfied with our use of your personal information or our response to you, you can complain to the contact listed at paragraph 10 below.
We will use reasonable endeavours to ensure that your personal information is accurate. In order to assist us with this, you should notify us of any changes to your personal information, by contacting us as set out below.
From time to time, we may make changes to our operations and the services we provide and consequently our privacy policy may change at any time in the future. We therefore encourage you to review it from time to time to stay informed of how we are using your personal information.
Our website may use cookies about visitors to the website – please see our separate cookies policy for more information on our use of cookies.
We are required to employ adequate technical and organisational security measures to protect your personal information from any loss, destruction, damage, or unlawful disclosure. However, no transmission of personal information over the internet can ever be guaranteed as secure. Therefore, you provide your personal information at your own risk. If we become aware of a breach of personal data security, we will promptly notify the Data Protection Agency and the individuals whose information is affected by the security breach.
Our website is not intended for children under the age of 13, and we will not knowingly collect, use, provide or otherwise process personal information about children under the age of 13. If you are under the age of 13, we therefore ask you not to send us personal information about you (e.g., your name, your address, or your email address). If you are under 13 and you nevertheless want to ask us a question or use this site in a way that requires you to submit personal information, you must have a parent or guardian do so on your behalf.
If you have questions about either this privacy policy, please contact Martin Hayball the Multi Realm Data Protection Officer whose contact details are as follows: info@multirealm.com or by post at Multi Realm, The Farmhouse, Farm Road, Street, Somerset BA16 0FB, England.
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